For athletes

Build your brand. Keep every dollar.

NIL Superstar is free. You keep 100 percent of every brand deal. You negotiate your own terms, and we give you the tools, the opportunities and the guardrails.

What you get free

Verified athlete profile

Your sport, school, story and highlights in one shareable page.

Opportunity inbox

See brand opportunities that fit your sport, school and area. Apply in one tap.

Merch store

Your own logo and up to 5 products, built and run for you by Sports Media. You earn a royalty on every sale.

Compliance center

State rules, school disclosure reminders and a deal tracker for NIL Go reporting.

Team Page

Invite your teammates and build your roster's brand together.

Money Smarts starter course

Taxes, budgeting and the business basics of NIL.

Under 18?

You can join at 13 or older. We ask for a parent or guardian's email, and your account stays private until they approve it. Your profile is never shown to search engines, and every brand message goes to your parent or guardian first.

High school NIL rules depend on your state. If your state does not allow high school NIL yet, you can still build your profile and learn the business side so you are ready for college.

Read the compliance center

Built for every athlete, not just football

Women's sports

Flag football, basketball, softball, soccer, volleyball, track and field, cheer and Olympic sports get their own campaigns and local sponsor packages.

Every level

High school, community college, university and pro, with the right rules and permissions for each.

Whole campus

Cheerleading, band, pep squads, esports and ROTC participants can build a brand too, where school rules allow.

Professional athletes

Going pro or already there? Our professional program adds brand positioning, a sponsor-ready media kit, athlete-branded merchandise and career training for media and business after the game. Player associations can offer it as a member benefit.

Talk to the pro team

Go further with All-Star and SuperStar

All-Star ($9.99 a month or $79 a year) adds up to 20 merch products, an AI-generated bio and press kit, rate card and NIL valuation tools, profile analytics and priority placement. SuperStar ($29.99 a month or $249 a year) adds your own art store. Everything you need to start stays free.

Your brand starts today. Free.

Join NIL Superstar free